Origins of Thermal Valley

Five generations of thermalism, rooted in a millennial tradition

An innovative network of passionate Italian entrepreneurs, heirs to generations who have passed down the millennia-old art and tradition of thermal waters

Our family's historical journey

From generational wisdom to future innovation

1st generation

The dawn of a vision

At the beginning of the 19th century, a passionate pioneer discovered the hidden treasures of Italy’s thermal valley. This first generation had a bold vision: to harness the benefits of thermal waters to enhance beauty, health, and well-being. Their commitment to research and innovation laid the foundation for a tradition of excellence.

2nd generation

The emergence of innovation

At the dawn of the 20th century, the second generation devoted their efforts to exploring the unique properties of thermal waters. By leveraging advanced scientific techniques. This era was crucial in advancing the family’s expertise and establishing a reputation for unique skill and quality in thermal-based product development.

3rd generation

Expansion & modernisation

In the 1950s, the third generation spearheaded a phase of significant expansion and modernisation. With the introduction of cutting-edge technologies and new manufacturing processes, they broadened their product range and deepened their commitment to innovation. During this period, universities and research institutions began to take an interest in their work, recognizing the family’s growing expertise in formulation development and testing. This era marked a pivotal moment in advancing both the scientific and practical aspects of thermal-based product development.

4th generation

Private label innovation

In the 1980s, the fourth generation built on their heritage by innovating with private label products for the most prestigious hotels in Italy’s thermal spa resorts. The family’s historic expertise and the proven effectiveness of their formulations received widespread acclaim from the public. This era introduced advanced thermal water extraction techniques and the development of new, unique ingredients. Research and development continued to thrive, enhancing the reputation of their products and establishing a strong foundation in effectiveness and craftsmanship, setting the stage for the fifth generation.

5th generation

The future of Thermal waters

The fifth generation has elevated our millennial heritage to new heights by embracing cutting-edge technologies and advancing research and development. Building on a tradition of excellence, this generation has expanded our reach into European markets and ventured into new regions in Asia and the Middle East. A visionary concept from this generation has transformed our industry: bringing together the finest Italian thermal and hyperthermal waters, each renowned for its unique properties. This innovative network has united passionate entrepreneurs, all bound by a shared heritage of thermal waters. With ongoing research and the introduction of new extraction techniques, the Thermal Valley stands as the only European institution offering such a comprehensive service. As we move forward, the story of our heritage is just beginning, promising continuous breakthroughs and renewed excellence.

Leading the Way in Italian Thermal Waters

Building on the rich heritage passed down through generations, Thermal Valley represents a bold and innovative leap in the field of thermalism. Established by the fifth generation, this pioneering initiative blends centuries of expertise with a modern vision. We bring together the leading names in the Italian thermal and hyperthermal water industry, connecting prestigious companies that utilise exceptionally pure water sources with renowned laboratories, research centres, and universities specialising in cosmetics, health, and wellness.

Thermal Valley embodies a collective ambition: to merge tradition with innovation, creating an exceptional network at the forefront of thermal excellence.

Thermal Valley is at the cutting edge of exporting Italian thermal waters, establishing our brand as a leader in this domain. We provide a unique platform showcasing a diverse range of thermal and hyperthermal waters, highlighting Italian excellence on the international stage.

Through strategic partnerships with local regions, we drive economic growth and foster innovation within the thermal water sector. Our unwavering commitment plays a pivotal role in promoting and securing worldwide recognition for Italy’s thermal heritage.

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